Sunday, 15 July 2007

the worlds finest sport shop...

I headed into town yesterday primarily to watch Ocean's 13 at the Apollo West End on Regents Street - one of the best cinema's I've ever visited - there is plenty of leg room, seats like armchairs, a good sized screen and fabulous sound. If you are thinking of heading into town to watch a movie, I would suggest you avoid Leicester Square, and hit the Apollo instead - the price is pretty much the same, but the quality vastly improved. Ocean's 13 is a cracking film too, and much improved on 12. (11 is still the best though).

Anyway, back to my real reason for this entry - I got my ticket for the film with 15 minutes to spare so thought I would pop over to Lillywhites and pick up some new running socks. Imagine my surprise to find that they have none! The running department that once used to take up most of a floor has been condensed to a very small corner on the top floor and not a sock in sight. Actually, that's not strictly true - there was a small selection of socks next to the running shoes: Hiking socks...!
It's a terrible shame to see a once grand store - the sports equivalent to Fortnums - turned into a discount outlet shop. Not only that, but the company that bought it a couple of years back (SportsDirect) has even removed it's web presence. Type Lillywhites into a google search and the first link that comes up is 'JDSports'!
It's a sad sight to see the 'Worlds finest sport store' phrase that is etched above the main entrance out shone by the large, fluorescent 70% discount logos.
Worlds finest? My arse....

1 comment:

Rachel said...

would not be hard to improve on 12, what a pile of self indugent c*!p